Sales tools & operations | Operations Management homework help

4) Please read the Case Study From Orum with Workato ( and pick three companies (not found on the Orum website) that you think would be a good fit as a potential Orum customer.

I. Sales Tools

From the three companies you have chosen:

choose two real contacts who you think would be the best contacts to reach out

please include their company, name, and title

Please include notes as to why you pick them, copy links if its related to something you researched online 

II. Operational Excellence

Company Description: Orum is an AI-driven live conversation platform that allows sales reps to connect with their target prospects on the phone more efficiently. Orum increases sales efficiency, speeds up pipeline growth, and lowers customer acquisition costs for various companies ranging in size from start-ups to large enterprises. Sales teams using Orum see consistent conversations, more meetings booked, and shorter rep ramp time.

Job Description: Will prospect leads, qualify accounts, and generate pipeline opportunities for our Sales Teams. You will be the front line for presenting Orum to prospects. 

You’re interviewing for a BDR Job at Orum. Generate an outline with goals that you would make for the first 30, 60 and 90 days at the company. 

Remember to follow this outline: 

•Focus area


•Definition of Success

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