Gb512-1: prepare documents using industry conventions and standard | BUSI 300 – Business Communications | Liberty University

You practiced with persuasive email concepts prior to preparing this assignment. For this first writing assignment, you will write a persuasive email of 500–750 words to the author of an article you find interesting in one of these publications: The New York Times, Harvard Business Review, Forbes, or The Washington Post. The article must have been published within the last 14 days.

You may select an article that you agree with, disagree with, or a combination of both. In your persuasive response, include what you liked about the article, what you disliked, what you believe should have been added, or perhaps what should not be in the article at all.

As you prepare your email, consider the audience, purpose, form, and content. Cite passages from the article in your response following current APA format for in-text citations. Include at least two additional references published within the last year that support your points. Provide a references page that includes at least three references — the article you are responding to, and the two supporting references.

Peer-reviewed academic articles, articles published in journals, textbooks, and library resources in the Purdue University Global library databases are examples of high quality resources. Note: Wikipedia, Investopedia, and blogs etc., are not considered reliable resources for this research.

You can search for peer-reviewed articles quickly by checking the box just below the Library search bar that says, “Limit to: Peer Reviewed.”

Assignment:

The persuasive email responds to the following checklist items demonstrating analysis and critical thinking:

Uses no fewer than 500, no more than 750 words, inclusive of references. 

Follows email conventions in fields.

Addresses the intended audience in a clear and appropriate manner. 

Provides a clearly established, sustained viewpoint and purpose. 

Justifies opinion in a persuasive manner using viable references. 

Selects and incorporates no fewer than three credible sources. 

Uses correct grammar, spelling, punctuation. 

Submit your assignment to the Unit 1 Assignment Dropbox.

All assignment rubrics for this course can be found in the Course Resources area. 

Student Note:

Any proposal found to contain more than 15% direct quote will be subject to scrutiny for violation of the University’s Policy of Academic Integrity and point deduction could be substantially higher depending upon the prevalence of direct quote. Any submission that is plagiarized or otherwise violates academic integrity will earn a grade of “0” and the incident will be reported to the Provost’s Office.

Any submission containing grammatical errors that are so serious as to interfere with delivery of the message earns a grade of 0. Serious grammatical errors include sentence errors — fragments, run-on sentences, comma splices. Further, errors in coherence, punctuation, organization, and logic have the potential to earn a grade of 0. Such errors present a serious obstacle in conveying your ideas and submissions containing such errors cannot earn a passing grade. At the professor’s discretion, revisions may be permitted.

Any submission that fails to address the topic given or the assignment goal will earn a grade of 0 and/or a request for revision by the instructor.