Discussion question 6 marketing | MKT 100 – Principles of Marketing | Strayer University

 

It is very important to make sure that you align your pricing strategy with your target market and branding strategy. Below are various businesses and pricing strategies.

  • Match each business with the pricing strategy that you believe the business is using.
  • Discuss why you think the business is using the pricing strategy that you did.

Business:Pricing Strategy: 

Bentley Motors

Motorola

Kohl’s

Dish Network

—————————————

Strategies

Penetration Pricing

Pricing Skimming

Premium Pricing

Competitive Pricing

Economy Pricing

Promotional Pricing

Discussion Response Requirements

For all of the course discussions, there are no right or wrong answers. You are simply responding to questions in your own words. Do not copy and paste content from the web. This is a violation of Strayer’s Academic Integrity policy.

  1. Respond to the discussion with at least four good sentences for each bullet point. Make sure you address all points of each bullet.
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